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NEW YORK, October 23, 2006 /PRNewswire-FirstCall via COMTEX News Network/ -- CBSNews.com and Answers Corporation (NASDAQ: ANSW), the creators of Answers.com(TM), announced today the launch of AnswerTips, a new search mechanism that will enhance and enrich the CBSNews.com user experience. This new and easy-to-use feature is a reference tool for users to obtain additional information on select CBSNews.com content. In addition, CBSNews.com will provide headlines as well as breaking and current news stories to the Answers.com website.
This is the first-ever web-based implementation of AnswerTips, which is typically available only through Answers.com's downloadable software, 1-Click Answers(TM). It will be one of many tools on CBSNews.com that allow users to dig deeper, learning more about subjects and topics in the news. AnswerTips joins other CBSNews.com features, including CBS News FYI, a daily fact-sheet that provides background and history for stories covered on the CBS EVENING NEWS WITH KATIE COURIC. Combined with content rich CBSNews.com interactives, CBS News FYI and AnswerTips are a direct response to viewers' desire for more context and background information on CBS EVENING NEWS stories.
This interactive tool is accessed on CBSNews.com by simply pressing and holding the ALT key while clicking on any word or phrase of interest. A co-branded AnswerTips information window will open instantly, providing definitions, biographies, historical background, maps and countless other relevant information on nearly four million topics. A click on the "More" button in the AnswerTip window delivers even more in-depth content about the topic from Answers.com.
"CBSNews.com is committed to providing our audience with the latest breaking news and the deepest background materials available anywhere," said Betsy Morgan, Senior Vice President, CBS Digital Media. "This partnership with Answers Corporation gives us another tool to reach that goal."
"CBS News has once again raised the bar on their excellent, authoritative coverage of the news, said Jeff Cutler, Chief Revenue Officer of Answers Corporation, "We are very pleased to 'Answers-enable' CBSNews.com, offering visitors at CBSNews.com the ability to learn even more by expanding on the news they read, literally as they read it."
In addition to the CBSNews.com partnership, Answers.com powers the reference search within leading portals and search engines such as Amazon.com's A9, Firefox, Opera, Info.com and HomeWorkNYC.org, the education site of the New York, Brooklyn and Queens Public Libraries.
About CBSNews.com
CBSNews.com is the network's 24-hour broadband, on-demand news service, which draws on the worldwide, award-winning resources of CBS News. The network's correspondents file, update and expand their stories 24 hours a day, continuously enriching the editorial content of the site by providing more insight and context to the latest breaking news stories. CBSNews.com has been an industry-leading provider of advertiser-supported free broadband video on demand. CBSNews.com, CBS.com and CBS SportsLine.com are all part of the CBS Digital Media division.
About Answers Corporation
Answers Corporation (NASDAQ: ANSW) operates www.answers.com, which supplies answers covering almost 4 million topics to curious Internet users. Answers.com offers clear, authoritative content drawn from over 100 high-quality titles, as well as writing by its own editorial team. Founded in 1999 by CEO Bob Rosenschein, Answers Corporation also partners with, among others, Firefox, Opera, The New York Public Library and A9.com. For investment information, visit ir.answers.com. (answ-p)
SOURCE Answers Corporation
Press Contacts: For CBS News, Janell George, +1-212-975-5959, georgej@cbsnews.com. For Answers.com, Jay Bailey, Director, Marketing, +1-888-248-9613, j@answers.com. Investor Contact, For Answers.com, Bruce D. Smith, CFA, Vice President of Strategic Development, +1-646-502-4780, bruce@answers.com
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